Eric Trump Joins Metaplanet’s Strategic Board of Advisers to Drive Bitcoin Adoption

Eric Trump, son of U.S. President Donald Trump, has been appointed as the first member of Metaplanet’s newly established strategic board of advisers. This move is part of Metaplanet’s mission to solidify itself as a global leader in the Bitcoin economy and to accelerate the adoption of digital assets, particularly Bitcoin.

In a March 21 announcement on X, Simon Gerovich, CEO of Metaplanet, highlighted Eric Trump’s extensive business background and his strong ties to the Bitcoin community. "His business acumen, love of the Bitcoin community, and global hospitality perspective will be invaluable in accelerating Metaplanet’s vision of becoming one of the world’s leading Bitcoin Treasury Companies," Gerovich said.

Metaplanet praised Eric Trump’s diverse experience, which spans real estate, finance, brand development, and strategic business growth. He has also gained recognition as a leading advocate for digital asset adoption worldwide. This appointment is seen as a key part of Metaplanet's broader strategy to bring together influential voices and thought leaders committed to advancing Bitcoin adoption across the globe.

Metaplanet’s Bitcoin Reserves and Ambitious Goals

Metaplanet, a Japan-based investment firm, is currently one of the largest corporate Bitcoin holders, with 3,050 BTC (approximately $4.1 billion) in its treasury. According to BitBo’s BitcoinTreasuries.NET data, Metaplanet ranks as the 12th largest corporate holder of Bitcoin. The firm has set an ambitious target of accumulating at least 10,000 BTC by the end of 2025. While Metaplanet has been accelerating its Bitcoin purchases—acquiring 1,288 BTC over the first few months of 2025—it is slightly behind the pace needed to meet its ambitious goal.

Metaplanet’s growth strategy involves leveraging a range of financial instruments to expand its Bitcoin reserves, starting with its first purchase on April 23, 2024. The firm’s rapid expansion in the Bitcoin space underscores its commitment to becoming a key player in the digital asset industry.

Metaplanet’s Stock Performance

Metaplanet’s strategic moves have also been well received by investors. Following the announcement of Eric Trump’s appointment, Metaplanet's shares surged 17.8%, reaching 4,730 Japanese yen ($31.74) within the first 80 minutes of trading on March 21, according to Google Finance data. This rise reflects investor optimism about the firm’s future and its commitment to Bitcoin.

Eric Trump’s Role in the Crypto Industry

Outside of his role with Metaplanet, Eric Trump has been an active figure in the cryptocurrency sector. He has been a key contributor to the Trump family’s crypto platform, World Liberty Financial, which recently completed its second token sale in March 2025. This latest sale brought the platform's total funding to an impressive $550 million. According to Arkham Intelligence, the Trump-affiliated platform currently holds $80.8 million worth of crypto assets.

Additionally, Eric Trump has publicly shared his personal involvement in the crypto market, revealing that his own crypto holdings include Bitcoin, Ether (ETH), Solana (SOL), and Sui (SUI).

Conclusion

Eric Trump’s appointment to Metaplanet’s strategic board of advisers represents a significant step in the firm’s ongoing efforts to expand its influence in the Bitcoin and digital asset space. With his experience in business and his active support of the crypto industry, Eric Trump is expected to play a key role in Metaplanet’s push to become a leading player in the global Bitcoin economy. As the firm works to reach its ambitious goal of accumulating 10,000 Bitcoin by 2025, all eyes will be on how these strategic moves shape the future of Bitcoin adoption and the broader cryptocurrency market.